How to Use Discount Codes in Your Link in Bio

A discount code is a small nudge that turns "I'll look later" into a purchase. Shared from your link-in-bio page, it's easy for followers to find, easy to use and easy to track. Here's how to do it well, whether the code is for your own shop or a sponsor's.

Make the code easy to find

A code mentioned once in a video is forgotten by checkout. Put it on your page as its own link with a clear title:

• "15% off your first order"
• "Free shipping this weekend"
• "20% off [Brand] with my code"

LiteLinks Pro has a discount-code link made for this: visitors tap to reveal the code, copy it in one tap and can go straight to the shop from the same link.

Use one code per audience

If you share codes in several places, give each its own:

• One for Instagram followers
• One for your newsletter
• One for a podcast or stream

Most shop platforms let you see how many times each code was used. Separate codes tell you which audience actually buys.

Make it time-bound, honestly

A deadline makes people act:

• "Ends Sunday at midnight"
• "First 50 orders"

Only use limits that are real. When a code expires, remove it from your page. An expired code at checkout frustrates the customer and, for a sponsor, the brand too. On LiteLinks Pro, a scheduled link can remove itself when the offer ends.

Codes for sponsors

Brands judge sponsorships partly on how often their code is used. Make it easy:

• Give the current sponsor a clear spot near the top while the deal runs.
• Say what the code gets people, not just the brand name.
• Disclose the partnership clearly, as required where you live and by the platforms you post on.

Check the code before you post

• Create the code in your shop and test it at checkout.
• Check what it applies to: everything, one collection, first orders only?
• Make sure it isn't case-sensitive, or show it exactly as it must be typed.

Measure it

Compare code uses against taps on the code link. Lots of taps but few uses can mean the code doesn't work, or the discount isn't enough to tip people over. Add UTM parameters to the shop link to see the whole path in your analytics.

For more ways to earn from your page, see how to sell merch from your link in bio and how to take tips from fans.